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Sunday 5 May 2013

Link Creating For The Success Of Your Website

By: Brian Tubbs

Due to the fact that there are millions of sites that are on the web, the issue becomes how to ensure that your site is found on the search engines and can be seen by potential buyers.
<BR><BR>A large percentage of your marketing strategy must be be website backlink building. You will require some tools to help make it easier to gain and manage linking. The advantages of backlinking include more traffic, better search engine placement improvements and web page money making opportunities.
<BR><BR>The largest reason to create links is to make your site competitive relative to other sites. The more link attempts you make the more of a chance you have of getting web page traffic from these backlinks.
<BR><BR>Another valuable positive is that your backlinking count will go up relative to other web sites in your niche category. Sites that have a lot of visitors often have a lot of links and this was achieved by doing manual backlink submissions.
<BR><BR>While many people will tell you what you should be doing when it comes to using link exchanges, hardly any will let you know what you should NOT be doing. There are a few specific processes of a backlink exchange, which might actually hurt your rankings instead of improving your web page.
<BR><BR>A lot of search engines are extremely finicky and implementing the wrong actions could result in the engines lowering your ranking or even a penalization for things you never expected. Therefore, it is wise to keep your eyes open and understand just what you must avoid when using link exchanges.
<BR><BR>Picking The Best Words - In your text links, refrain from using words that are not relevant to your site and link text. By using the phrase click here is of no real value in your text link. Most search engines use text links to decide exactly what they are linking to. You should use only descriptive and applicable words in any text link. If you operate Uncle Joe's Old Fashioned Grille, put Uncle Joe's Old Fashioned Grille in your link text, you decidedly do not want to place a link to a web page called New York Librarian.
<BR><BR>Avoid link farms – Never, ever, ever, yes I do mean ever trade your link with any link farm. If a web page looks even close to a link farm, keep your distance from it at all costs. Many search engines place high negativity on link farms and if you are associated with one, it will cost you on your search engine rankings, basically taking a lot of value away from your web page.
<BR><BR>Relevance Is Important – You are probably tired of hearing this phrase, but it is entirely and wholly necessary in the area of link exchange. Do not participate in a link exchange with any web page that is not related to your own. There is no connection between these sites at all. Rather, you would want sites about restaurant's and other web pages that have a little bit in common with your own web page.
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